As Altripiani, we’ve been documenting and establishing relationships of trust and friendship with suppliers and manufacturers for years. We’re in a privileged position: we’re able to see with our own eyes all the different steps of the production and to touch them with our own hands. This is crucial, since we need to understand them first and then translate them into images. Only by fully immersing ourselves can we get to deeply know the brands and people who, through their commitment and expertise, make a decisive contribution to the final quality of the product.
We went to Germany to visit Velotex GmbH, a leading international company in the production of high-end mohair velvet. They specialize in making skins for ski mountaineering. In 2022, the Oberalp Group took over the Wermelskirchen-based company, managing to keep all the workers’ jobs and consolidating the success that has linked it for many years to the world market leader in sealskins, Pomoca. The latter company has also been part of the South Tyrolean Group since 2011, and the result of this merger has led to the great success of the short supply chain.